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The BETA International Trade Show is the leading showcase for new and exciting products coming to the equestrian market
Every year, the BETA International Trade Show gives out its coveted New Product Awards to companies producing innovative and exciting products. These products are presented in a special showcase exhibition that, in 2023, Horse&Rider was proud to sponsor.
Products are placed in several categories according to type and those taking part this year were as follows…
Bedding and Yard Equipment
Winner: Elico Hebden Jute Haybag
A haybag made from natural, sustainable jute and 100% biodegradable.
Judges said: A well-designed, easy-to-fill, smart, eco-friendly, convenient product. Commercially viable at a good price.
Highly commended: Trickle Net Shake and Graze Chaff Net
An enrichment product that delivers chaff at a natural feeding rate.
Judges said: A carefully researched, well-designed product, aiding equine welfare through mental enrichment
Fibrebed
An alternative 100% woodchip bedding.
Fynalite Value Stable Fork
A plastic stable fork with a D or long grip.
Stubbs England Instarack
A saddle rack that can be fixed to any location.
Swish Prestige
Chopped rape straw bedding with wood pellets to aid absorbency.
Silva Bed Shavings Medium Flake
White, softwood, kiln-dried, triple-screened, medium-flaked shavings.
Burlybed Universal Pellets
A pelleted miscanthus bedding that is extremely absorbent and also economical.
Clothing and Footwear
Winner: 3 Donkeys Exmoor Country Coverall
A coverall that’s windproof and waterproof and can be worn as a separate jacket and trousers.
Judges said: Innovative, high-quality garment of good design; practical work clothing, particularly for the equestrian profession, with a wide range of practical applications.
Highly commended: Cabotswood Rutland Yard Boot
Waterproof, breathable boots that are perfect for the yard.
Judges said: Good-quality yard boot, well made at a sensible price.
Sweet Heaven Riding Gloves
A range of performance riding gloves.
Leon Boots Men’s Ultralight Ankle Boots
Extra-light, short wellingtons.
Equidry Equimac
A long, fully waterproof coat with a cutting-edge design.
Treesco Cyrus Julie Softshell Blouson
A warm, fully waterproof and breathable jacket with reflectors and an adjustable hood.
Supreme Products Show Rider Waterproof Coat
A fully waterproof coat with adaptable side vents, leg straps and a hood that will fit over a riding hat.
Feed, Supplements and Forage
Winner: Equine Products Gastro Mag
A supplement to assist with rapid relief from excess stomach acidity.
Judges said: A handy product, useful for a wide range of customers, aiding equine comfort.
Highly commended: Rockies Banana-flavoured Health Licks
Affordable horse supplement with salt, minerals and trace elements.
Judges said: An interesting new take on an equine lick product.
Sustainability
Winner: Weatherbeeta Green-Tec 1200D Detach-A-Neck Medium Turnout Rug
A waterproof, breathable turnout rug made from recycled materials.
weatherbeeta.co.uk
Judges said: A double winner by providing a long-lasting, high-quality product that has been made from recycled materials.
Highly commended: Premium Animal Bedding
Shredded cardboard bedding that’s super-absorbent, dust extracted and 100% clean.
Judges said: A well-packaged and presented product. Making good use of recycled equipment.
General and Gift
Winner: Wild Feet Novelty Slippers
Fluffy, fleece-lined novelty animal slippers for adults and children.
Judges said: Perfect gift at a good price, well presented
Available from good tack shops
Highly commended: Maxima Equestrian Mix ‘n’ Munch Christmas Treat Stocking
A Christmas cracker containing three festive flavour of natural horse treats.
Judges said: Christmastastic, good price, fun, will fly off the shelf!
Elaine Heney: The Connemara Pony Listening School: Sinead and Strawberry
A book series for pony-mad children aged seven and over.
Kevin Milner Showing Shire Horse Card
Countryside greeting card.
Ryder Saddles Handbag
English-made leather handbags.
Estride Stance
A rider posture measurement device that attaches to the rider’s jacket.
Crafty Ponies Connemara Foal and the Great British Pony
Educational soft toy and pony care book.
Horsewear, Horse Care and Equipment
Winner: Equidaw Horse Cooling Rug
A rug that’s soaked with water to keep the horse cool for up to five hours.
Judges said: Very well designed products responding to welfare requirements within the equine industry.
Highly commended Equilibrium Massage Pad Heatsense
A back massage pad that includes reliable, fully tested, intelligent heat.
Judges said: A successful update upon the original well-established product to provide heat regulation during massage.
Gallop Equestrian Diamond Stitched Leather Headcollar
A beautifully embroidered supple leather headcollar featuring diamond shapes.
EqWax No Rinse Wash Refill Pouch
A concentrated no-rinse wash packed in an eco-friendly, biodegradable pouch.
Zarasyl Equine
A barrier cream formulated specially for horses.
Botanica International Fly Spray
Natural fly repellent that is safe for skin and effective.
Mackey Shannon Air Cooler
High-performance, multifunctionalm 3D air mesh cooler with moisture-management technology.
Leovet Med Wash
A perfume-free, pH-skin-neutral, soap-free cleansing wash that’s extra mild and can be used for first aid.
Leovet Anti-bite Gel
A highly bitter, odourless and colourless gel to discourage chewing of surfaces.
Shires Deluxe Air Motion Cooler
Unique 3D ventilated fabric that keeps the horse cool.
Catago Fir-Tech LED Therapy Pad
An innovative, next-generation LED therapy device.
Equilibrium Tri-Zone Brushing Boots
Lightweight, flexible brushing boots that give extra protection to the legs.
Equilibrium Stretch and Flex Training and Flatwork Wraps
Flexible, breathable schooling wraps offering gentle support and protection from brushing.
Equilibrium Fore and Knee Magnetic Chaps
Magnetic horse boots that contain magnets to support joint mobility, joint function and tendons.
Saddlery and Tack
Winner: Harry Dabbs Hattie Dressage Saddle
A sophisticated mono dressage saddle with moveable knee blocks.
Judges said: Beautifully made and designed saddle – the judges couldn’t keep their hands off it, as it was so tactile.
Highly commended: Henry James Advantage Cross-country Saddle
Cross-country saddle with an innovative adjustable tree.
Judges said: Aesthetically pleasing, well-designed saddle with the advantage of an adjustable tree.
L’Evoine Alpaca Fleece Saddle Pad
Shock-absorbing, very breathable, skin-friendly saddle pad.
T&T IconiX Saddle
Flapless dressage saddle.
Stübben Freedom II Bridle
An anatomically designed bridle with an innovative slide and lock fastening system.
Bliss of London Fairuza Bridle
A bridle with an innovative design that has different padding densities and removes pressure on the face.
Equizax Butterfly Freedom Jumping Girth
A girth designed to give maximum freedom of movement when jumping.
Safety
Winner: Equi Light Hi-Viz Vest
A high-vis vest that can be adjusted to fit and incorporates LED lights.
Judges said: Well-designed, easy-to-wear safety product with good additional features. Love the hidden pockets and can worn be all year round.
Highly commended: Gatehouse HS1 Carbon Helmet
A lightweight carbon helmet that incorporates MIPS technology.
Judges said: Very impressive piece of rider safety equipment. Lovely new features to it, less bulky and a lighter-weight SNELL helmet that will be a welcome option.
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